This funding by Sony Group Corporation is the third to be offered to Epic Games in two years. In July 2020, the Japanese team started investing $ 250 million, earning 1.4% of the company’s stake in Fortnite, Unreal Engine and Epic Games Store. In April 2021, during a new fundraiser, Sony was once again in the game with a $ 200 million contribution. A year ago, Epic Games valued $ 28.7 billion.
That estimate is currently $ 31.5 billion, along with a $ 2 billion fundraiser in which Sony is playing a bigger role. Kenichiro Yoshida has invested no less than one billion dollars, such as KIRKBI, not on the hungry red ball, but on keeping the family responsible for the LEGO team, which recently announced a special partnership with Epic Games under the popular metaverse brand ah. Despite its growing weight, Epic Games is managed by its general manager and founder, Tim Sweeney.
“As a creative entertainment company, we are excited to invest in Epic to further deepen our relationship with the metaverse planet, a space where creators and users share their time. We are also confident that the Epic experience, including the powerful gaming machine, along with Sony technology, will accelerate our diverse efforts such as developing new experiences for digital sports fans and our production initiatives.“said Kenichiro Yoshida, CEO of Sony Group Corporation.
“As we reflect on the future of entertainment and sports, we need partners who share our vision. That is what we got from our partnership with Sony and KIRKBI. This investment will accelerate our work to build a metaverse and create areas where players can enjoy with their peers, where characters can create creative and engaging experiences, and where creators can build a community and grow.“, added Tim Sweeney as he stroked his silverware.